Explore our guides and examples to utilize Five Tier.
We understand that brand building and business growth are not just goals—they're the cornerstones of success in the modern marketplace. Our commitment to our institutional clients is embodied in our ability to streamline and enhance their advertising efforts across the most influential mediums.
Welcome to Five Tier, the preeminent connected media platform where innovation meets efficiency. We provide a seamless integration of advertising avenues including billboards, television, digital displays, and streaming audio, all accessible through our affordable and user-friendly platform. Our sophisticated system is designed to offer a comprehensive suite of services that cater to the dynamic needs of institutional clients aiming to elevate their presence in a crowded market.
We pride ourselves on being more than just a platform; we are a partner in your marketing journey. Our approach is rooted in the understanding that each brand has a unique story and each business a distinct trajectory. This philosophy is why we offer tailor-made solutions that encompass the full spectrum of media and marketing activities.
Our services are engineered to target specific audiences with precision, engage customers through direct and impactful communication, and attribute measurable success to every tier of your marketing funnel. We go beyond the traditional scattergun advertising approach. By leveraging advanced data analytics, we optimize your advertising spend, ensuring your ads reach those with a genuine interest in your product or service. Further, our proactive direct marketing techniques are designed to engage individuals who exhibit interest, helping to convert potential leads into loyal customers.
We guarantee not just service, but results. Our lead generation promise is backed by a commitment to accountability in every campaign, attributing sales, foot traffic, and interest to each step of your advertising efforts.
Embark on a journey of transformation with Five Tier, where we not only promise to build your brand and grow your business but also redefine the essence of connected media. Get started today and experience the power of advertising with precision, at a value that is unmatched in the industry.
At the heart of our ethos lies a commitment to our core values:
Innovation: We are at the forefront of connected media, constantly evolving our platform to meet the dynamic needs of the market.
Expertise: Our global team comprises seasoned marketing experts, ready to support our clients' ambitions with in-depth knowledge and insights.
Partnership: We believe in the power of collaboration, working closely with media, data, and distribution partners to deliver exceptional value.
Results-Driven: Our culture is centered on delivering measurable outcomes, ensuring our clients' investments translate into real business growth.
We specialize in programmatic advertising, audience segmentation, geolocation targeting, social conquesting, multi-channel marketing solutions, CRM management, AI-driven strategy, and so much more!
We excel in programmatic buying, utilizing algorithms and data to purchase ad inventory, ensuring that our clients' ads are seen by the right audience at the right time.
Our advanced data analytics enable precise segmentation of audiences, allowing for targeted marketing efforts that are more likely to convert leads into customers.
By leveraging geolocation data, we help clients deliver contextually relevant messages to audiences based on their physical location, increasing the impact of their advertising spend.
We use sophisticated social media targeting strategies to engage with audiences who have shown interest in similar products or services, capturing market share from competitors.
Our platform integrates multiple marketing channels, providing a comprehensive suite of tools to reach customers wherever they are:
Out of Home (OOH) Advertising: We place ads in strategic outdoor locations to maximize visibility and impact.
Connected TV and Streaming Audio Advertising: Our clients benefit from the growing market of streaming services, with targeted ads delivered on popular platforms.
Digital Display Advertising and SEM: We ensure high visibility on search engines and websites with tailored display ads.
Email and Text Message Marketing: Direct engagement with customers through personalized messaging campaigns.
Direct Mail Distribution: Combining digital precision with the tangibility of direct mail.
Customer Relationship Management (CRM): Our CRM tools help manage customer interactions, driving loyalty and repeat business.
Our AI-driven services are crafted to meet the unique needs of small brands and startups, offering:
Business Strategy Development: We help define the path to growth with strategic planning and market analysis.
Brand Building: Elevating brand presence and identity in the marketplace.
Product Promotion: Launching and promoting products with targeted campaigns.
Media Planning and Buying: Intelligent media procurement to maximize ROI.
Our analytics suite provides comprehensive insights into every step of the marketing funnel:
Sales Attribution: We trace the customer journey to directly link marketing efforts with sales outcomes.
Lead Generation and Conversion: Our tools help identify and nurture leads, tracking their progression to conversion.
Foot Traffic Attribution: For businesses with physical locations, we correlate marketing activities with in-store visits.
Comprehensive Reporting: Our reports provide a detailed view of campaign performance, enabling informed decision-making.
What sets our company apart from the competition?
Our headquarters are strategically located in the media capital of the world, supported by a global network of marketing professionals. This allows us to provide round-the-clock service and insights into market trends worldwide.
We've developed cutting-edge technology that integrates seamlessly with a wide array of media channels. Our platform facilitates precise targeting, micro-buying, and comprehensive attribution reporting, setting a new industry standard.
Our success is bolstered by strong relationships with a multitude of media, data, and distribution companies. These alliances enhance our service offering, providing our clients with exclusive access and opportunities.
With a portfolio that includes thousands of successful client engagements, our experience spans solopreneurs to Fortune 500 companies. This breadth of experience informs our best practices and strategic approaches.
Five Tier's platform offers instant access to a suite of marketing tools, enabling clients to launch and manage campaigns with unparalleled ease and flexibility.
We are proud to be recognized both by our clients and the press for our innovative approach to connected media.
2022 David Meltzer Instagram Live ()
2022 Equity Match (open or )
2021 Inside Times Square’s pandemic-era ad world ()
2020 Best Integrated Marketing Channel Connectivity Solution
2020 Bloomberg ()
Kim Komando talks with the CEO of a high tech advertising platform
2019 National Public Radio - NPR ()
How Digital Billboards Target Passersby
2019 CNBC Power Lunch ()
How Digital billboards target people just walking by
2019 Consumer Reports ()
Digital Billboards Are Tracking You. And They Really, Really Want You to See Their Ads.
2019 CheddarTV ()
The Business of Billboards and Connected Media
2019 Forbes ()
Frank O'Brien Builds Five Tier To Be Operating System For Integrated Marketing
2018 Online Media and Marketing Awards ()
Nominated best use of programmatic display
2016 Small Business Trends ()
Five Tier (f/k/a Odem Global) Launches All-in-one Marketing Dashboard