Five Tier
Five Tier HomeBook Times SquareBook Las Vegas
  • 👋Welcome - Getting Started
  • Products
    • 💻Five Tier Connect
      • Quick Start
        • Capabilities
          • Reporting
          • Foot Traffic Attribution
          • Lead Generation
          • Sales Attribution
          • Customer Relationship Management
          • Direct Mail Distribution
          • Text Message Marketing
          • Email Marketing
          • Digital Display Advertising & SEM
          • Streaming Audio Advertising
          • Connected TV Advertising
          • Out of Home Advertising
          • Social Conquesting
          • Geolocation Targeting
          • Audience Targeting
          • Market Segmentation
        • AI-Driven Support Services
          • Content Development
          • Social Media Page Creation & SMM
          • Website Development
          • Brand Design
          • Media Strategy
          • Product Strategy
          • Brand Strategy
          • Business Strategy
        • How-To Guides
          • Create An Account
          • Create An Outreach Campaign
          • Add Users to Your Account
      • FAQs
      • Data Solutions
      • Distribution Networks
      • Software Features
      • Media Opportunities
    • 📣Billboard Advertising
      • Times Square
        • Creative Specifications
    • 🗝️Turnkey Programs
      • Spectacular Promotions
      • Local Media & Marketing Packages
      • Guaranteed Lead Generation
    • 🤝Weekly Assistance
      • Quick Start
      • Billing
      • FAQs
  • Resources
    • 📺Training Video Library
      • Creating an Account
      • Build an Audience
      • Build a Media Plan
      • Lead Generation
      • Reporting
      • How to use Insta Outreach
      • How to use Sales Admin
      • Accessing View Only Reporting Links
      • CRM Contact Upload
      • Creating a Geofence of Locations
      • How to create a geofence audience for reach or attribution and use in media buy
      • How to access your web tracking pixel
      • How to find closest competitors on Google
    • 📃Case Studies
      • Lexus Drives Success with Five Tier’s Innovative Engagement Program
      • How Five Tier’s Team Created the Year of Pop with Popchips
      • Pharmaceutical and Healthcare Experience
      • North Shore Long Island Jewish Health System
      • Teacher’s Appreciation Week Takeover Teach For America
      • G/O Media - A Success!
      • Jerry's Vodka
      • The Jarlsberg Tasting Room
      • The Children's Place
      • DoSomething.org / VH1
      • Hyper Targeting Local Customers for a Top CBD Brand.
      • State University of New York
      • Generating immediate donation awareness for Hurricane Harvey Relief
    • ✍️Blog
      • Maximizing ROI with Advanced Reporting: A Data-Driven Approach to Marketing Success
      • Social List Building and Outreach
      • Cost per Thousand (CPM) Impression Pricing and Recommended Bidding
      • The benefits of Connected Television (CTV) advertising for small companies
      • The lasting “impression” of a Times Square billboard placement
      • Small Business Marketing with Five Tier Connect
      • Digital Out of Home Advertising in Philadelphia
      • Digital Out of Home Advertising in New York
      • Digital Out of Home Advertising in Los Angeles
      • Digital Out of Home Advertising in Chicago
      • Five Tier Connect for Clothing and Apparel Companies
      • Five Tier Connect for Food & Beverage Businesses & Restaurants
      • Five Tier Connect for Home Services Businesses
      • Five Tier Connect for Healthcare and Cosmetic Brands
      • 5 Ways a Times Square Billboard Placement Helps Businesses Build Their Brand
      • Why are there restrictions on some advertising categories?
      • Fun with ChatGPT
      • Digital Out of Home Advertising in Las Vegas
      • Digital Out of Home Advertising in Paris
      • Digital Out of Home Advertising in London
      • Five Tier Connect for Higher Education and E-Learning
      • What is time and day part targeting in out of home advertising?
      • How to Automate Lead Generation with Five Tier Connect
  • Our Company
    • 🏢Overview
      • Five Tier Advantages
      • Core Services
      • Testimonials & Press Coverage
    • 👩‍🚀Team
    • 📞Contact Information
Powered by GitBook
LogoLogo

Five Tier, Inc.

On this page

Was this helpful?

Export as PDF
  1. Products
  2. Billboard Advertising
  3. Times Square

Creative Specifications

This document provides the creative specifications required for the production of media content across various platforms and formats supported by Five Tier.

Universal Creative Guidelines and Restrictions

  • Backgrounds: Avoid white backgrounds to ensure visual effectiveness.

  • Call to Action (CTA): Use strong CTAs such as "Buy Now!" or "Sign Up!" to drive engagement.

  • Social Media: Include relevant social media handles for cross-platform connectivity.

Specific Creative Specifications

Each digital asset must follow the detailed specifications for the intended display medium.

  1. 43rd Rotunda Spectacular

    • Dimensions: 2336px Height x 1832px Width

    • Max File Size: 40MB

  2. Broadway Plaza Spectacular

    • Display #1 Dimensions: 600px Height x 224px Width

    • Display #2 Dimensions: 600px Height x 2368px Width

    • Max File Size: 40MB

  3. Times Square Tower Spectacular

    • Display #1 Dimensions: 3384px Height x 360px Width; 79'6" Height x 93"7" Width in physical size

    • Display #2 Dimensions: 3510px Height x 2970px Width; 169'2" Height x 18'4" Width in physical size

    • Max File Size: 40MB

  4. Mosaic Spectacular

    • Display #3001: 1584px Height x 416px Width

    • Display #3002: 1376px Height x 416px Width

    • Display #3003: 1696px Height x 1344px Width

    • Display #3004: 1696px Height x 640px Width

    • Display #3005: 1056px Height x 672px Width

    • Display #3006: 200px Height x 790px Width

    • Display #3007: 618px Height x 400px Width

    • Display #3008: 256px Height x 300px Width

    • Display #3009: 256px Height x 630px Width

    • Max File Size: 40MB

  5. Midtown West Spectacular

    • Dimensions: 558px Height x 1928px Width

    • Max File Size: 40MB

  6. The Hilton Spectacular

    • Dimensions: 864px Height x 2304px Width

    • Max File Size: 40MB

  7. 1530 Broadway I Love NY Spectacular

    • Dimensions: 900px Height x 1846px Width

    • Max File Size: 40MB

  8. Port Authority South Corner Spectacular

    • Dimensions: 1296px Height x 768px Width

    • Max File Size: 40MB

  9. 1 Times Square Takeover Spectacular

    • Display #1: 928px Height x 656px Width

    • Display #2: 944px Height x 960px Width

    • Display #3: 936px Height x 1080px Width

    • Display #4: 7380px Height x 1312px Width

    • Max File Size: 100MB

  10. Las Vegas Rotunda Spectacular

    • Dimensions: 784px Height x 2880px Width

    • Max File Size: 40MB

  11. Las Vegas Horseshoe Spectacular

    • Display #1 Dimensions: 2408px Height x 992px Width

    • Display #2 and #3 Dimensions: 1904px Height x 992px Width

    • Max File Size: 40MB

  12. Las Vegas Corner Spectacular

    • Dimensions: 1440px Height x 7360px Width

    • Max File Size: 40MB

  13. Las Vegas Boulevard Spectacular

    • Dimensions: 1376px Height x 5376px Width

    • Max File Size: 40MB

  14. LinkNYC Urban Panel

    • Dimensions: 1920px Height x 1080px Width

    • Max File Size: 40MB

  15. Connected TV (CTV) / Over-the-top (OTT)

    • Unit Size: 1080px Height x 1920px Width

    • Minimum Resolution: 720px Height x 1280px Width (720p)

    • Minimum Bit Rate: 2,000 kbps

    • Frame Rate: 24-25 or 29-30 FPS

    • Tracking: Accepts 1×1 tracking pixels

    • Codec: H.264

    • Max File Size: 10MB (max final load size 200MB)

    • Ad Length: 15 or 30 seconds

  16. Streaming Audio

    • Format: MP3

    • Bit Rate: Minimum 128 kbps

    • Sample Rate: 44100 Hz

    • Ad Length: 15, 30, or 60 seconds

  17. All Roadside Billboards

    • Sizes: Variable, dependent on the location and structure

    • Max File Size: 50MB

    • File Types: JPG, MP4

Submission Process

  • Ensure compliance with the specified dimensions and file size limitations for each asset type.

  • Submit assets via the designated "Submit Asset" link for each product type.

Support and Resources

  • Our Help & FAQs section is available for guidance.

  • For direct support, contact our team at (844) 282-4376.

PreviousTimes SquareNextTurnkey Programs

Last updated 1 year ago

Was this helpful?

📣